Awareness in Business

So much of our business is about being aware of the external (search results, algorithms, society) and yet, so much more of our business actually factors on us, the business owner. work. How about awareness of … you? The business owner?

Getting to Know Alice, Part 1

When trying to analyze who your ideal client is, consider this: who do you want to work with? Who do you want referring you? Be specific. Be utterly specific.

July 2021 – Astrological Forecast

We kick off July with a refreshing New Moon in Cancer on the 9th at 6:16 PM PST. This is our first New Moon since the eclipses so you can rest easy knowing this one isn’t going to blow you out of the water.

Membership Update – June

Happy June! It’s the last month of the second quarter and we’re almost half way through the year. How are you holding up? Now Available The Drop, Issue #013 – Lots of new tools and accessibility resources. June’s Astro Forecast is available There is a lot of Astro weather to keep up with, so be …

June 2021 – Astrological Forecast

We begin the month with Venus moving into Cancer. This is a sweet and luscious transit to welcome us into a new month. Venus, the planet of love, money, and harmony enjoys being in Cancer.

So Typically May [Membership Update]

Happy Beltane! Happy May! This is late, and that makes me anxious as fuck, so let’s dive in, shall we? Now Available May’s Astro Forecast is available There is a lot of Astro weather to keep up with, so be sure to take a look at how this month’s astrology is going to hit your …

5 Myths about Email Segmentation

What do you believe about email segmentation? Just talking about email with my fellow witches lead to me to find five common misconceptions about segmentation and how we need to address these.