Rubber Ducking

A recent brainstorming session in the membership brought up the old programmer’s tool of Rubber Ducking. As odd as it sounds, it’s incredibly helpful.

Getting to Know Alice, Part 1

When trying to analyze who your ideal client is, consider this: who do you want to work with? Who do you want referring you? Be specific. Be utterly specific.

Squarespace Member Areas – Worth It?

Exclusive articles are for members only and behind a paywall. Want to read the posts? You need to be a paying member. Now, Squarespace lets you join in on this model. (This article is Free on The Fiery Well)

Heads Above Water, Part 3

In the final post in this series, we talk Editorial Calendars and how to bring batch working and pipelines together even more.

Heads Above Water, Part 2

By grouping similar tasks together and putting your actions on repeat, and working on the same activity type for a set time (an hour, an afternoon, an entire day), we give our brain a break and allow it to focus only on the task at hand. The power of batch working.

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