Shrinking in fear… of success
When it comes to small businesses, a lot of people talk about the fear of failure. But have you ever considered you’re actually afraid… of success?
When it comes to small businesses, a lot of people talk about the fear of failure. But have you ever considered you’re actually afraid… of success?
So much of our business is about being aware of the external (search results, algorithms, society) and yet, so much more of our business actually factors on us, the business owner. work. How about awareness of … you? The business owner?
Now, The Fiery Well isn’t going anywhere. We’re just closing down and choosing rest one day a week in April.
Ask yourself: is your messaging consistent? Or is it disjointed and confusing?
How the fuck do you decide to actually niche your business down? To pick a “zone of genius” and a “viable market” and dive down and get to work? Well… for me? Quite simply? I got pissed.
In “the professional world,” you will hear that specialization is the end all be all of business. “T” down and …